WebMD - Contribute to your online self
If you have 10 years or more left in your working life, or you want to expand your practice, you need to:-
Progressively contribute to your online identity.
Foster reviews to increase credibility and trustworthiness.
If you do not have strategies in these areas, other people are controlling your entire online presence. Patients overwhelmingly will google you prior to any other interaction with you or your office. They are starting to form their opinion of you prior to ever meeting you.
Last week we talked about the decline in private health insurance. This is one of the tactics you can use to set you apart from others in a more competitive environment. I spend a few minutes going over some of the intricacies in this, how to get 80% of the results by focusing on the right 20% effort, and going through some thoughts on WebMD and how one of the doctors I’ve seen is presented on there.
Link to article reference in video: https://webmarketers.ca/how-to-become-first-on-ratemds/